Social Media Sucks, But I Use It Anyway
Social media is everywhere. On your phone, on your computer screen, in the news, and in the mouths of all the hot marketing gurus these days. But why? What’s with all of this social media hype? Are all of the gurus driving the majority of social media advertising just plain wrong? The answer is yes, because social media sucks. With the rise of the social web, the internet has drastically changed over the last 5 years. It seems that the internet itself has now become the major [...]
The Business-Consumer Paradox
For as long as the concept of free enterprise has existed, there have been those that have been relentless in achieving the unachievable – the business man, a legendary icon. He aims to crush his competitors in every way possible to make a ton of cash…Oh, and deliver the goods to consumers while he’s at it. The point of a business is usually to make the most money it can off of the least resources. But what happens when the consumer walks in and wants [...]
Top 5 ‘Yeah Buts’ That Will Kill Your Business
There are a million things that pop into our head on a daily basis that we immediately think we should implement in our lives, our work, or our business, but almost instantly they seem to get shot down by doubts or fears. The “Yeah But” factor kicks in, and our mind tries to find ways to make an excuse to not do the things we’re uncomfortable with. These ideas are sometimes fantastic, but they hold no weight in our mind because they are immediately discounted [...]
The Productivity Paradox
The concept of productivity has been around since day one, but only relatively recently with the rise of industry has it become vital in every day life. From Fred Flintstone at the rock quarry, to farmer John and his crops in Iowa, the demand of things that are needed by consumers pushes us to constantly do the same things, only faster. With technology booming like never before, and blazing fast computers to do our dirty work, productivity is at an all time high…or is it? As entrepreneurs, [...]