What Makes People Buy?
So you’re making money somehow, right? It’s really a given, if you want to survive in this day and age you kind of have to make money…Unless there is some money-less society out there I don’t know about. With that being said though, I can pretty much assume that whatever you do, it has to do with people and their wallets… But what ACTUALLY makes them buy your product or service? If you were pondering the answer to that question, you’re in luck! Because I’m [...]
Marketing Mastery: 3 Tips That *They* Don’t Want You To Know
Little tips and tidbits of information exist scattered around our digital world that can dramatically help increase our marketing efforts and outreach to clients. Some people look for these hidden gems, others find them by accident, but either way one thing is for certain: They are EXTREMELY valuable. Those with enough experience and selflessness will aid in the evolution of business and share their secrets. Most of the industry though guards their marketing dossier like a junkyard rottweiler. I don’t think its right to withhold [...]
A Marketing Lesson From MythBusters
As most of you know, my favorite show of all time is MythBusters. The show is absolutely fantastic because it incorporates wild and crazy inventions, explosions and a good dose of learning thrown in for good measure. MythBusters is essentially a show that takes common myths that we all tend to believe, and puts them to the real world test. They do this with their special effects knowledge and a good team of inventors, hobbyists and technicians that can aid them on their journey, and [...]
The 5 T’s of Successful Word-of-mouth Marketing
So I was browsing Twitter the other day, looking for anything half interesting – why is that so hard? I just happen to follow all of my followers back, half out of courtesy, and half because I want two-way interaction too. It gets difficult to find anything useful in your time-line when you’re following so many people, but I always hated when companys built one-way communication walls between themselves and their customers or clients…So I follow them regardless. Getting off on a bunny trail here… [...]



