3 Things That Could Be Killing Your Business Online
Let’s face it. When it comes to how people can improve a business, sure they get excited, but fixing something that’s broken in a business just isn’t as motivating as implementing new ideas. It’s a lot easier to convince someone to try something new to make money than it is to convince them to fix something that is losing money. Fixing isn’t as exciting as building. With that in mind, I put together a simple list of 3 of the things that I see most [...]
Speak Unique: 3 Ways to Stand Out in a Sea of Marketing Noise
Lets face it. There are a LOT of businesses out there. Whatever industry you’re in, chances are there is some sort of competitor out there. The thing is, you have to market your business and attract the same people they do. When you think about the large scale of the entire globe, suddenly you’re just another fish in the sea. Lucky for you though, there are a few ways to stand out from the crowd. Ive listed three of the best ones below, but there [...]
7 Don’ts for Brands on Social Media
We’ve all heard about social media by now. In fact, you probably are reading this post because of a link posted on a social channel. The internet itself has adapted and allowed us to connect with each other in real time and be…well, social. The problem we are facing now is that entities, not people, are making the jump into our social arena. A system that was designed for people to connect with people is now being used by brands to connect with people, and [...]
Information Flow: How to Utilize Insight to Gain Influence
What we are witnessing in our world today is an unmistakable pattern: our world is focused around information flow. We are connected on smartphones, tablets, computers, televisions and game consoles nearly 24/7. Everywhere we go, we are connected to a world of information flow. With more and more real-time tools popping up like facebook and Twitter, access to information is even more critical, and it is becoming an integral part of our society as a whole. Your business may or may not focus around sharing [...]
5 Reasons Why Good Deals are a Bad Idea
We all like a good deal. We all love that crazy promotion that happens every once in a while that gets us all excited to run out of the house and save some cash on that new pair of pink fuzzy car seats that come with free mirror dice. Wait…anyone? No? Just me then… Deals are a part of business. Discounts are often a big part the small business marketing strategy as well. I’ve got some news for you though; discounting your product or service [...]
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